
Making sense of product metrics and analytics
Product metrics and analytics are a symbiotic relationship between the provider of a platform or service and the end customer utilising it. Masstech CTO James Whitebread explores more around the benefits to both parties of collecting this data, and outlines how it can be used to influence usage behaviour and product development.

The benefits of consumption-based billing for intelligent storage management
Tying your outcome to your revenue is the stuff of dreams, right? Not with consumption-based billing. Masstech’s CTO, James Whitebread outlines how it works and the business benefits to both provider and consumer.

What are Microservices and why are they on the rise in the world of Software Development?
Microservices enable applications to scale dynamically, facilitating levels of deployable agility that wasn’t previously possible. In this week’s blog, Masstech CDO James Whitebread takes a look at these smart little critters, and how we’re utilizing them in Kumulate.

Introducing Kumulate v2 – the next generation of our industry-leading Video Storage Management platform
Masstech CEO, George Kilpatrick, gives an insight into the exciting updates the latest release of Kumulate brings.

Masstech explains why you should implement Software-Defined Workflows in your storage management processes
James Whitebread, Masstech’s CTO delves into the world of software-defined workflows, explaining what they are and why you should consider implementing them.

Upcoming enhancements to Masstech support
Masstech has long been recognised by our customers as a provider of great support provided by our service and support teams, but as Masstech CTO James Whitebread discusses, that doesn’t mean we can’t improve. Here are some of the enhancements and additions our Kumulate and FlashNet users will soon be experiencing.

How to enhance your videos using AI
Masstech CTO James Whitebread has been looking at AI, and how services such as facial recognition can help find and monetise your video content.

Containerisation – micro-deployments with huge benefits
Containerisation means that you can deploy only those services that you need, and only when you need them. Masstech CTO James Whitebread explains how this results in substantial operational savings.

Let’s use the lessons of 2020 to move forward
Masstech CEO George Kilpatrick looks back on a year that nobody expected, but takes heart from the lessons we’ve learned, and how they will shape the year to come.

How an online storefront helps you monetize your content
Masstech VP Product Savva Mueller knows a way that you can build extra revenue and extract the greatest value from your video assets. He’s happy to share how it’s done in his latest blog post.