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Masstech is dedicated to providing innovative software solutions and expertise that the world’s leading media organizations trust to manage their valuable digital media content and related information throughout its lifecycle.
Masstech’s reliable and adaptable solutions deliver superior user experiences, unmatched ROI and frictionless media management workflows. Combining advanced technology with outstanding service, we enable our customers to maximize their efficiency, monetize content across multiple platforms, enhance their competitive position, and save time and money.
We offer a full range of purpose-built solutions for media asset management, newsroom content archiving and exchange, archive management, syndicated content aggregation and more. All Masstech solutions are built on the flexible MassStore technology platform, letting you seamlessly combine them into unified workflows spanning multiple departments, locations and use cases.
Industry veteran Frank Lima joined the Masstech team in April as our Director of Sales for Latin America, the Caribbean and Florida, bringing with him extensive media workflow expertise. In this Q&A, we get to know Frank better and learn more about trends in the Latin American media market.
Customers know that workflows are essential to optimizing their media environment, but they are often unaware of the pitfalls of the self-administered, seemingly easy-to-use workflow solutions that tout a “do it yourself” approach.
Mike Palmer Vice President, Business Strategy Technology conferences and exhibitions always have particular themes and buzzwords. This year’s NAB Show was no exception, with a lot of talk cent
Extensive market experience combines with deep television workflow expertise to benefit customers and partners as company accelerates Latin American momentum
Cost-effective system automates ingest, transcoding and management of syndicated programming received through leading content delivery service
MassStore-powered systems automate and streamline transformation and movement of content between systems, workflow stages and international locations
Intuitive interface simplifies media archiving and retrieval for Avid users, removing workflow barriers and saving valuable time